Author Messaging 101: How to Communicate With Your Audience

Author Messaging 101: How to Communicate With Your Audience

Writing a book is a Herculean task. It takes years of work to get your ideas, stories, or philosophy down on paper in a way that really speaks to your readers. But once the book is done and it’s time to start promoting your book, it can be much more daunting to...

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It Takes A Village to Launch A Book

It Takes A Village to Launch A Book

This article was originally published on The Book Designer. You can read the beginning here and if you like it, click through to read the rest on their site! I've found that when it comes to launching a book, networking—or learning how to best leverage your...

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Authors: Use Social Media to Find Your Reader Tribe

Authors: Use Social Media to Find Your Reader Tribe

As an author, you’re looking for a tribe for your book. You want to reach the people out there who will resonate with your story—whether it’s a memoir, nonfiction, or a fantasy novel. Readers talk to one another. We share books, passing them along to the ones we love....

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Authors: Don’t Make Your Social Media All About You

Authors: Don’t Make Your Social Media All About You

One of the biggest mistakes authors make when embarking on the journey of social media is publishing too many posts about themselves. I can’t count the number of times when clients have expressed discomfort in sharing an article, quote, picture, or insight from...

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How to Get More Amazon Reviews for Your Book

How to Get More Amazon Reviews for Your Book

We’ve all heard that customer reviews are becoming increasingly influential within the minds of potential consumers for everything from books to tech products to restaurants. But when it comes to launching a book, many authors face a “chicken and egg” challenge when...

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How to Secure Endorsements for Your Book

How to Secure Endorsements for Your Book

Getting endorsements is an important part of the book launch process. Good endorsements from reputable individuals can be used in many different ways to help you spread the word about your book and give potential buyers confidence in you as an author. They can appear...

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