We offer two levels of website design
Do It Yourself
Author Website Features
Our author websites are based on years of experience launching and promoting books. They include what we've found to be the most essential and effective elements for authors.
Both levels of website service are designed with the following elements:
One of the best ways to grow the audience for your work is to grow an email list. My sites include beautiful email sign-up forms that will encourage your website visitors to become subscribers, without being too spammy.
Optimized Sales Pages
When you launch your book, it's important to have a compelling landing page that tells potential buyers about you and your book. My template uses best practices for online sales and marketing, and includes buttons to buy your book, a place for book testimonials, and a visually appealing format.
If you opt for my custom website services, I'll help you craft web copy that presents you and your book in a compelling way that represents the core ideas of your work.
My author sites are built on a platform that is intuitive and easy to update for even the most novice web user. I'll teach you how to use it so you won't be dependent on me or anyone else to make changes to your site in the future!
Are you looking for a website feature that's not part of my template? I can find a solution for any specific need you have. Just let me know and I'll add it to the site!
Getting media exposure is an important part of launching and promoting your book. My author sites include a simple template for displaying all your media appearances, and helping you get more interviews.
If you want to build an audience for your book(s), it's important to get your voice "out there" through a consistent blogging presence. My sites include a variety of blogging options to make it easy for you to publish your latest thoughts and share them with the world.
These days, the majority of people visiting your website will be doing so on a mobile device, so it's imperative that your site be "responsive" to all devices. My author sites are built on a platform that automatically adapts to any device . . . no matter how small.
Social Media Integration
Social media is all the rage right now and makes up an important part of any campaign to spread the word about your book. My sites come fitted with all the social media integration you'll need to make sure that your visitors can easily share, like, and talk about your book across all social media platforms.
The landscape of book marketing and online platform-building is constantly changing, and I'm always discovering new features for my author websites. You'll have the benefit of learning with me and getting updates about the latest developments to my author website template, even after we're done working together.
How It Works
The Process: Custom Built Websites
My website design process is very collaborative, and based on my experience launching and promoting books for authors. From start to finish, we’ll integrate your overall strategy into the design and construction of your site.
1. Exploring Your Vision
The first and foundational step in building your website is having an exploratory session where we’ll talk about your platform goals, your messaging, your aesthetic, and more.
2. Mapping the Site
Once we’ve had our “mind meld,” I’ll mock up a simple website map that we can go over together and tweak so it best represents your vision.
3. Building the Foundation
With our map in hand, it’s time to start building the site. I’ll put together a rough draft of the website with all the bells and whistles so you can get a direct experience of the final product before it’s live.
4. Review and Improve
Once you’ve had a chance to explore the live draft of the site, we’ll have a feedback session where you can direct me to make any changes you want. This can often take multiple rounds until we get it just right.
5. Publish and Polish
Once I’ve made all the changes needed, it’s time to make the site live! Publishing the website sometimes reveals new issues, so I’ll run a full test and do any final polishing that’s needed.
6. Handing You the Keys
My sites are easy to update, even for the novice user. Now that it’s completed, I’ll teach you how to make updates yourself moving forward.
How to Build It Yourself
A fully functional website, tailored to your specific needs.
Do It Yourself
Includes our author site template and two 1-hour lessons in how to use it.
As your book launch evolves, you will want to make regular updates to your site (media appearances, events, pictures, etc). Our sites make it easy to update yourself, but if you’re too busy, we can do them for you.